The Miracle Marathon, now in its second year, is poised to be Children's Miracle Network Signature Event. It's a 27-day virtual fundraising campaign in which participants run/walk (or achieve forward motion) one mile per day at their leisure – about 20 minutes each day. During the marathon, CMN Hospitals will send daily challenges or motivational messages with the goal of building an interactive, online community of participants.
All 27 days are completed at the participant's leisure—at a time and place of their own choosing. On the final day, you will finish the final 1.2 miles of Miracle Marathon for a total of 27.2 miles – it’s a marathon, plus an extra mile “for the kids.”
There's lots of additional information on the Miracle Marathon on our Resources page.
Credit Unions have a long history of working with Children's Miracle Network Hospitals through our movement's national charity of choice - Credit Unions for Kids. When the Association learned that all three hospitals in the Mountain West region would participate in this year's Miracle Marathon, it just felt right. Credit Unions get the opportunity to demonstrate service to their members and put our philosophy of People Helping People into action, all the while connecting with a well known and well respected cause. It's an opportunity to share the Credit Union story to a wider audience while we do great work for the children in our communities.
The Miracle Marathon has been sponsored on behalf of Credit Unions through a donation from the Mountain West Credit Union Foundation. All you need to do is join in!
|Tell Your Members (and your Community)
The easiest way to get involved (and where help is needed the most) is by spreading the word. Let your members know about this new event and the great cause it serves. You can tell them in your lobby, on your website, and on their statements - whatever works best for you and your members. While you're at it, be sure to let them know what makes this cause important to you and why your Credit Union is involved.
Encourage Your Members to Participate
Spreading the word is great but asking members to participate on MiracleMarathon.org is even better. You can be an example by getting your staff involved and starting your own Credit Union team (yep, that's on MiracleMarathon.org too). Then ask your members to join under your team or donate to one of your team members. This is also a great time to let your members know why you are a part of this cause.
Find fun and unique ways to participate that make sense for your Credit Union. The format is very open and opportunities are truly endless. The Miracle Marathon is a nation-wide "virtual" marathon that comes together through social media. While most of the action will occur on MiracleMarathon.org, there are plenty of built-in tools to link your activity on the marathon website to your own social media outlets. You could organize special run days for your community or let your community know that you have set up an aid station in your lobby or parking lot stocked with energy bars and water for Miracle Marathon runners - it's all up to you.